Email marketing, that old thing? Sure, e-mail marketing isn't really the new arrival, but it's a time evaluated, proven medium to efficiently reach and communicate with your audience through a channel that they use daily. This is specifically true in B2B and eCommerce specific niches.
In 2015 over 3 billion web users worldwide utilized e-mail regularly. If you're wondering what the significance of that number is, it represents over 1/2 of the entire world's population. Truth is, if you're not leveraging e-mail, you're missing out on a crucial touch point.
At Salterra we understand the worth of a dollar invested, and strive to make sure every penny purchased our services results in a strong return for our clients.
Did you understand that the typical ROI for e-mail outperforms practically each marketing channel out there? In B2B projects, every dollar spent on e-mail marketing provides an average of a 38x return. Yes, that's an incredible 3800% return (DMA).
Other Performance Stats:
- Email's typical order worth is 3x higher than that produced by social media (McKinsey).
- Emails set off by user behavior represented around 30% of all e-commerce sales in (Experian).
Sustainable and Predictable Performance
In contrast to search engine algorithms and elastic ad costs, email marketing uses a stable, trustworthy and foreseeable marketing channel that Salterra specialists can assist you leverage to grow your audience, engage present consumers and drive sales.
A Preferred Medium-- your consumers have actually spoken.
According to a Forrester research study, customers and companies are more than twice as most likely to choose into an e-mail list than they are to engage with your business across social networks platforms.
Even more, a survey conducted by Marketing Sherpa (2018) discovered that 61% of customers delighted in getting advertorial e-mails weekly, with a stunning 38% that choose DAILY advertising and informative e-mails from organizations they have an interest in.
A B2B Standard of Interaction.
When it comes to B2B, absolutely nothing beats the gold requirement of e-mail as a primary channel of communication. Studies have revealed that as it relates to B2B interaction, over 72% of organizations prefer solicitation by means of e-mail.
The Salterra Distinction
Email is an effective tool, that when used right, can yield considerable ROI and function as a tool for both nurturing present consumer relationships in addition to generating brand-new service.
Nevertheless, when done wrong, e-mail can harm the track record of your company and IP.
At Salterra we can assist establish and implement a white hat e-mail strategy that:.
- Follows CANSPAM guidelines and policies.
- Engages and connects with your audience.
- Develops trust and value through communication.
- Increases traffic, sales and growth.
- Carries out tactical customer segmentation.
- Makes use of behavioral and action based e-mail triggers (such as cart desertion).
Contact us today to get more information!
Pay Per Click
Wanting to fast lane branding, exposure, traffic, telephone call and sales? Pay Per Click (Pay Per Click) is your answer!
Growing a following on social networks can require time, so can making rankings by means of SEO ... but Pay Per Click uses the instant gratification of a kid in a candy shop.
At Salterra our dedicated Pay Per Click supervisors can assist set you up with a Pay Per Click and supplies you with immediate:
- Access to your specific target audience and ideal clients
- Quantifiable and trackable performance
- Combination with your other marketing channels
- Insight into information and intelligence to more business objectives
And those are just a few of the crucial advantages we can help you rapidly acquire with Pay Per Click.
Benefits of Pay Per Click Marketing with Salterra Web Providers:
Cost Effective: No more paying for muddled outcomes. With PPC you ONLY pay when a user, in fact, clicks and visits your site.
Advanced Targeting & Division: Unlike other marketing channels, with Pay Per Click you can produce personalized advertisements and funnels for each segment of your audience, tailored particularly to their wants and needs.
Data you can Depend on: With PPC you know precisely which audiences and exactly what keywords drive the most ROI, enabling you to utilize this newfound intelligence in other marketing channels to increase performance.
# 1 Ranking & Visibility (without the wait): Don't get us wrong, SEO is a solid time-tested and long-term method that can yield excellent benefits ... however Pay Per Click enables you to "pay to play", putting your advert in position # 1 without having to wait to make it through natural SEO and optimization.
Advertisement Formats that Convert: Unlike standardized "organic" results, Google and other Pay Per Click companies allow you to customize and customize your text advertisements to enhance conversion rates and bring in more eyeballs. You can even execute "click to call" features where users can call you right from the search results page.
Boosts Brand Name Exposure & Acknowledgment: Having natural listings is vital, however, what if you could monopolize even more market area on Google's search results page? That's precisely what PPC enables you to do. Research shows that it often takes multiple touch points and interactions with businesses before a customer will acquire. PPC supplies you with one more touch indicate do the job right.
What we can do for You:
At Salterra our group has a shown performance history of driving growth and revenue through Pay Per Click for our customers. Our expert advertisement optimization, management and style groups will collaborate to drive efficiency through the roof.
Our Services Include:
- Advertisement copy
- Advertisement styles
- Advertisement optimization
- ROAS optimization (return on advertisement spend).
- Sales funnel setup.
- Efficiency and analytics tracking.
- And far more ...
Give us a call today or drop us a line to have a no-obligation chat with one of our specialists and discover more about how we can help your organization move forward.